Not long ago I was visiting a family as the dad, an entrepreneur, was getting ready to leave for work. He was giving everyone goodbye hugs and kisses when his little guy, who is three years old, enthusiastically said, “Go out and make some mistakes today!” I must have looked puzzled, because after responding happily that he would, he explained that it was important for his children to know that it’s OK to try new things, to make mistakes and to learn from them. Further, he shared that this daily tradition started because he and his wife’s daughter, age five, was letting perfectionism and a fear of failure keep her from pursuing things she enjoys. At the end of each day, the kids anticipate their dad coming home and telling them challenges he faced and how he overcame them. The simple exercise empowers the kids to do what they love, try something new, fail, pivot and try something else. Has anyone else heard the word “pivot” a lot lately?
This event was a powerful reminder that life and business are filled with unexpected roadblocks. There are certain aspects of your business you will enjoy immensely, while others make you cringe. You may have a wealth of expertise and experience in your field, but there will inevitably be some tasks that are better delegated. What may take you a full day of frustration, someone else could handle in half a day with a brilliant attitude because it’s simply what they love to do.
If writing, creating content and sharing your story seem cringeworthy, let us help. It’s what we enjoy immensely. Remember, “You can do anything, but you can’t do everything.” Reach out today to learn more about KE Butterfield and how we can help you keep doing what you love.
Karen Butterfield is an award-winning communications professional specializing in B2B and B2C content creation, copywriting, as well as internal and external correspondence. She earned her Bachelor of Arts in Journalism from Webster University, St. Louis, in 2010 and then served in progressive roles at a community newspaper and publishing company. During her tenure as a reporter and editor, she earned more than a dozen state awards for writing and photography.